Transparent prices
that scale with your success
Our pricing is based on the number of email contacts and the number of emails you send.

Choose license
Basic
For smaller businesses that want to get started with professional email marketing
Simple automations, triggers, and segmentation based on personal data.
Most popular
Premium
For companies that want to maximize sales with intelligent automations
Automations, triggers, and segmentation based on customer behavior, purchases, and loyalty program activities.
Premium+
For ambitious brands that want personalization at the highest level
Full control with more advanced automations, triggers, and AI-driven product recommendations.
Want to learn more about the right solution for you?
Choose between our Basic, Premium, and Premium+ licenses.
Find a package according to your needs based on the number of recipients and the number of email you want to send.
Optionally select one or more
of our 3 add-ons.

Find a package according to your needs
Our prices are based on the number of recipients and emails sent per month.
| Package | Recipients | Emails/month | Basic | Premium | Premium+ |
|---|---|---|---|---|---|
| Freemium* | 200 | 1,000 | 0 DKK | N/A | N/A |
| Package 1 | 600 | 3,000 | 195 DKK | N/A | N/A |
| Package 2 | 2,000 | 10,000 | 335 DKK | 690 DKK | 1,730 DKK |
| Package 3 | 5,000 | 25,000 | 665 DKK | 1,440 DKK | 2,540 DKK |
| Package 4 | 10,000 | 50,000 | 930 DKK | 2,310 DKK | 3,980 DKK |
| Package 5 | 20,000 | 100,000 | 1,325 DKK | 3,460 DKK | 5,770 DKK |
| Package 6 | 50,000 | 250,000 | 2,655 DKK | 6,930 DKK | 11,430 DKK |
*If you have a webshop at Shopify, ScanNet, SmartWeb, Wannafind or DanDomain, you can get access to a Freemium account.
All prices are excl. VAT
Do you need a different package or more emails/contacts?

Choose relevant add-ons
Onsite Campaigns (pop-ups)
Get new customers and leads or inform about new offers and competitions through pop-ups, sticky bars, and landing pages on your website.
Your price depends on the number of page views on your website.
Webpush
Send small, effective push messages directly in the recipient’s browser and increase traffic to your website.
Your Webpush package is the same as your license package.
Voucher
Avoid misuse of your discount codes. Send unique discount codes and reminders about unused codes through the Voucher add-on.
Your Voucher package is the same as your license package.
Do you have over 500,000 page views or over 200,000 contacts? Contact us for pricing.
*All prices are excl. VAT
A page view is counted each time the Onsite Campaigns script is loaded on your website - even if all campaigns in Onsite Campaigns are inactive in Heyloyalty.
SMS prices
With Heyloyalty, you can combine your email automations with SMS and exploit your full potential on multiple channels.
Denmark
0.31 DKK
per SMS
Abroad
May vary
*All prices are excl. VAT
Frequently asked questions
How does the pricing work with different numbers of contacts?
The prices vary based on the number of recipients and the number of emails you send per month. You only pay for the package that suits your needs. As you grow, you will be upgraded to a larger package.
What is a Freemium account?
If you have a webshop at Shopify, ScanNet, SmartWeb, Wannafind or DanDomain, you can get access to a Freemium account completely free. It includes up to 200 recipients and 1,000 emails per month – perfect for getting started.
Can I switch between the license types?
Yes, you can upgrade or downgrade between Basic, Premium, and Premium+. When you upgrade, you get access to the new features immediately. However, the features from Premium require that you have implemented our Tracking script on your website.
However, downgrades in license types will only take effect after our normal cancellation period. You can see the current cancellation period in our business terms.
What is the difference between the three license types?
Basic gives you all the basic features for email marketing and simple automations. You can use the recipient’s master data and behavior in your emails as data sources.
Premium adds advanced automations based on purchase and browsing behavior. By placing a script on your website and with integration to other systems (such as POS system), you can use the recipient’s onsite behavior and purchasing behavior as data sources.
Premium+ gives you personal product recommendations and price drop triggers through Raptor integration. This license is primarily relevant for companies that have a webshop.
How much do add-ons cost?
Our add-ons, Onsite Campaigns, Webpush and Voucher have their own price levels based on volume.
They are add-ons to your Basic, Premium or Premium+ license. You can see the full prices in the tables above. SMS is charged per message at DKK 0.31 in Denmark.
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Start your free trial today
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