Grow your e-commerce and retail business with Heyloyalty
With our marketing automation platform, you can grow your business on autopilot, while saving time and resources for other tasks. Perfect for both webshops and retail businesses.

Danish marketing automation platform with Scandinavian DNA
With +20 years in the industry, we often hear the same challenges from European companies using American marketing automation platforms.
With Heyloyalty, you get:
Free support and onboarding
Personal support in English or Danish when you need it. Our experts can help you get started safely with a start-up project.
Fast implementation
Get started in a few days – not months. Easy migration from Mailchimp, Klaviyo or other platforms.
Understanding of the European market
European legislation and practice in marketing differ greatly from American. Our platform is developed for the needs of European companies.
More than 900 businesses already use Heyloyalty.
Are you ready to join them?
“My impression of the Heyloyalty platform is that it is good and easy to use. It is easy for us to set up our emails through the templates and designs that Heyloyalty has helped us create. This makes it relatively easy for us to create emails in our brand design with different messages”
Andreas Nielsen
Marketing Manager
Løberen
“Overall, I am very happy with Heyloyalty. When I need help, I call my consultant, who is really efficient, skilled and good at handling my challenges. I can definitely recommend Heyloyalty. And if, like me, you don't have much time, there is luckily a lot of help to be found with their skilled e-mail marketing specialists“
Helge Hansen
CEO
Perleshoppen
“I love sitting and creating campaigns and editing content. The platform is easy to operate in, and it works very logically. When I have created a newsletter for our leads, I just copy it, make small changes, and send it to the list with our customers from the webshop. And I can see that sales increase immediately after sending out newsletters“
Annette Heick
Co-founder
Klub Vollmer
Why Heyloyalty?
We compete with the large international platforms – but with Scandinavian DNA, local understanding and a platform built for results, not hype.
Webshop integrations
Shopify, DanDomain, Magento and more with automatic synchronization of customers' purchase data and onsite behavior.
Essential automations
Welcome flow, abandoned cart, product recommendations and winback automations that boost sales.
Advanced segmentation
Target your campaigns based on purchase history, product interests and behavior.
Product feed function
Avoid manual work and copy/paste errors by dragging your products directly from your product feed into your emails.
POS integration
Connect your Heyloyalty account with data from your physical stores for an even stronger setup.
Loyalty programs
Build and manage customer clubs with points, rewards and exclusive offers.
Integrated with the systems you use
Connect Heyloyalty with your existing tools and create a coherent marketing stack.
... and many more via Zapier, webhooks and API
See all integrationsEssential automations for e-commerce
We've made sure you can set up all the relevant automations for your needs. Once they're set up, you always have relevant communication running completely automatically.
Welcome flow
Welcome new customers and turn them into active buyers from the start.
Abandoned cart
Recover lost sales by reminding customers of their abandoned products.
Product interest
Send relevant offers based on the customer's browsing behavior.
Customer club
Send updates on the customer's activities in the customer club - e.g. update of the tier level or status of points.
Winback
Re-engage previous customers with targeted offers and tempt them to repurchase with segmented content.
Follow-up on purchase
Ensure a good follow-up on the purchase and increase the likelihood of repurchase.
Increase loyalty in your physical store
When you combine data from your physical store with data from your webshop, you can offer ultra-relevant content. And that helps you increase customer loyalty and sell more products.
POS integration
Get relevant data from your physical store and combine it with the customer’s online behavior for 360° understanding.
Customer clubs
Use Customer Loyalty Center in our platform to set up and manage your customer club, and reward loyal customers.
Gather multiple stores in an umbrella account with Retail Center
If you have several physical stores, restaurants or departments, you can give each store access to their own account through our Retail Center.
Central management with local freedom
All accounts are managed centrally by administrators (e.g. from the head office) while each store can set up and edit their own newsletters to local customers.
Consistent design across the board
Upload templates and media files centrally from the head office to ensure a consistent design in all emails across stores and departments.
Control and quality assurance
Set up the account so that administrators must approve emails before they are sent out, so you do not compromise on the brand's tone-of-voice and thus ensure consistent communication.
Ready to get started?
Start your free trial today – no credit card required.